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Now get an unlimited talk time on your Idea 10p/min plan.

Idea's marketing blitzkrieg initiated last year was indeed a huge success but its record sales figure this year are also being attributed to the alluring Idea prepaid and postpaid deals on offer. Idea prepaid plans have always been a talk of town and with Idea breaking into top 3 operators recently, it's but obvious that it would like to better its position in the buzzing Indian market as it climbs atop.
Idea prepaid had released 38 INR vouchers in select circles last year to test this plan and Andhra circle was one of its major territories which tasted success. Now the Idea plans launched nationwide are being modeled on similar lines. But don't fret if you aren't an Idea cellular prepaid customer as yet. Idea has also announced a similar plan with 75 INR vouchers, wherein the new customer will also get 40 INR talk time. All these Idea plans have been formulated keeping in mind the usage pattern of the new generation, students and professionals alike or the business community and the move will go a long way in creating a loyal base of customers, provided Idea continues on its stellar performance.


Telecom Operator

Type

Region

MRP

Talktime

Validity

Benefits

Idea

Prepaid

Andhra Pradesh

38

0

30 days

All Local Idea calls @ 10p/min valid for 30days.

Idea

Prepaid

Delhi - NCR

55

55

6 days

 

Traditionally, Idea cellular prepaid has been a strong force in southern circles and after registering the numbers in Tamil Nadu and Andhra; Idea mobile plans have now shifted their focus to Jharkhand and Bihar too. Apart from the 5 major cities and the tier 2 towns, Idea hasn't yet set down its foot in many eastern states with same vigor. Its recent moves are a clear indication that the issues are being addressed. What remains to be seen is how quickly Idea mobile plans, with all its promotional fanfare, can penetrate the consciousness of people in these new states. For now it's a wait and watch game.